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Tricia Matoto-De Santo (Dizzy Dress)

The hip and happy aura of this former advertising executive is something that naturally flows through, from her branding, collaterals, packaging, even to the vibe you get when you check out her product display at expos and bazaars. Tricia invented the Dizzy Dress™, “the happiest dress in the universe” in 2011 with loads of inspiration from her daughter Mayumi. The Dizzy Dress is described in its website as “a reversible, high-flying, twirly dress for little girls ages 2 to 9 years aimed at putting the play back in children’s clothing, bringing out the child in every joyful twist and turn.” Buyers are surprised with sparkly glitters (and sometimes fun googly eyes) and a “certificate to be happy” inside the box the dress comes packaged in. With this unique concept, Tricia sets her sights on bringing this proudly-Filipino-created and mom-created product overseas. Tricia, in fact, has just returned from a successful run at the Playtime New York exhibition, finally taking her dream another step towards reality.

Website link: Dizzy Dress

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2nd Mompreneur Summit